Apple resumes second place in smartphone shipment rankings

Apple resumes second place in smartphone shipment rankings

According to the new research reports from Counterpoint Research and Canalys, Apple overtook Huawei to retrieve its spot as the second-best selling smartphone manufacturer in the world in 2020. If the leading seller is considered, Samsung was still foremost in terms of number of smartphones shipped. According to Counterpoint; Xiaomi, Oppo, and Vivo took the next three spots.

A year ago, it was reported that Huawei had overtaken Apple to take second place in 2019. Since then, US trade sanctions seem to have hit Huawei hard. As compared to 2019, the Chinese company’s smartphone shipments were 21 percent lower in 2020. Huawei dropped out of the top five entirely in the fourth quarter of the year, according to Counterpoint. As observed, it is the very first time in six years Huawei has not been in the top five.

Who stands where? – The complete mathematics

  • As per reports, Huawei was still able to hold on to the number three spot overall. It becomes possible due to the domestic sales in China (shipped 70 percent phones in 2019).
  • Xiaomi saw shipments increase by 17 percent in 2020 compared to 2019 and seized the opportunity to expand internationally.
  • Realme became the fastest-growing smartphone brand in 2020 (shipped 65 percent more phones than it did in 2019).

Apple or Samsung – Which one is still the best selling smartphone manufacturer in the world?

Apple became on the top and gained the increment by 3 or 5 percent year over year. As per Canalys research, Apple shipped the most iPhones ever in the fourth quarter of last year. Both the reports of Counterpoint Research and Canalys assumed that Apple is still the best selling smartphone manufacturer in the world, and Samsung’s smartphone business is losing market share as its shipments got down 14 percent in 2020 compared to 2019. The gap appears to be narrowing between Apple and Samsung and it is still around 50 million smartphones ahead of second place. As per Counterpoint report, South Korean electronics is facing tough competition from Apple at the high end of the market and from Chinese manufacturers in the midrange.

I’m not altogether sure the thing is representing Apple’s huge addition here. All things considered, the iPhone 12 was a monstrous success for the organization as its first 5G gadget, and its value point was lower than for the past model on the section level when it was first presented. We additionally need to represent different models – the iPhone SE, the iPhone XR, and the iPhone 11 – that kept on selling great at scaled down value focuses following the iPhone 12 dispatch. Conversely, Samsung didn’t make near value changes in accordance with its line later in the year and didn’t have 5G across its line as of not long ago. 

If the electronics industry is weighed overall, the entire smartphone market was reportedly down compared to 2019. According to Canalys and Counterpoint reports, the shipments were down 7 percent and a bigger 10 percent decline respectively. Undoubtedly, the pandemic and resulting lockdowns are responsible for the drop, but the shipments began to pick up in the second half of the year.